Impact of Quality, Price, and Innovation on Purchasing Decisions at PT Randu Putra Perkasa Nusantara
DOI:
https://doi.org/10.51747/x569d710Keywords:
Product Quality, Price, Product Innovation, Purchasing Decision, Consumer BehaviorAbstract
The stability of human resources in public utility sectors is vital for operational success and service delivery. This study aims to analyze the specific influence of workload, motivation, and organizational commitment on the job satisfaction of employees at Perumdam Tirta Argapura in Probolinggo Regency. Employing a quantitative approach, this research utilizes a saturation sampling technique that includes the entire population of the workforce to ensure a comprehensive dataset without sampling bias. Data collection was conducted through questionnaires using a Likert scale, and the subsequent analysis was performed using structural equation modeling software to test the proposed hypotheses. The empirical results demonstrate that workload has a positive and significant impact on job satisfaction, indicating that manageable task distribution enhances employee well-being. Furthermore, the findings reveal that motivation significantly boosts satisfaction, while organizational commitment also proves to be a strong determinant, fostering a sense of loyalty that translates into professional contentment. These outcomes suggest that to maintain high levels of satisfaction, the management must effectively balance physical and mental demands while simultaneously nurturing internal drive and institutional loyalty. The study provides a theoretical and practical contribution to human resource management in regional government-owned enterprises.
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Copyright (c) 2026 Zakki Ubaidillah Zakki Ubaidillah, Mutinda Teguh Widayanto , Agustina Pujiastutik (Author)
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